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Google Ads guides for restaurants

We only write about what we actually do inside client accounts. Short, specific, and with numbers you can check.

Business Profile

How to optimise a Google Business Profile for restaurants

Categories, photos, reviews, attributes and posts. What actually affects how many new guests find the venue in Maps.

Comparison

Social media or Google Ads for restaurants?

Which channel produces bookings, which builds recognition, and why neither fills a quiet Wednesday without an offer.

Analysis

Your Google Ads report looks great. That's the problem

A real Kraków account: 73% of conversions came from people who already knew the restaurant. How to check yours in five minutes.

Guide

How to advertise a restaurant on Google. Step by step

Eight steps in the order we actually run them: from Business Profile and tracking to tourist campaigns and post-launch optimisation.

Costs

How much does Google Ads cost for a restaurant? Real numbers

Cost per click, cost per customer action and the full monthly bill. Based on data from three Kraków restaurants we manage.

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